--- title: "SnapDTF — X Gravity" description: "Brand, ordering site, automatic file checking and an order dashboard for a direct-to-film transfer shop, built end to end." url: https://xgravity.co/work/snapdtf.html --- [Work](https://xgravity.co/work/) / Build # SnapDTF A print shop that runs itself. ![SnapDTF, image 1 of 11: the home page, easy to order custom DTF prints](https://xgravity.co/assets/work/snapdtf/01.jpg) [Video: dropping in three sheets and watching the checker read them](https://xgravity.co/assets/work/snapdtf/flow.mp4) ![SnapDTF, image 3 of 11: the file checker reading three sheets: one ready to print, one flagged for review, one that needs fixing](https://xgravity.co/assets/work/snapdtf/02.jpg) ![SnapDTF, image 4 of 11: three phone screens: home, the file checker, and the gang sheet page](https://xgravity.co/assets/work/snapdtf/03.jpg) ![SnapDTF, image 5 of 11: the gang sheet page: one size, 14 × 18](https://xgravity.co/assets/work/snapdtf/04.jpg) ![SnapDTF, image 6 of 11: the free halftone maker turning an Adventure Awaits camping badge into full-color halftone dots](https://xgravity.co/assets/work/snapdtf/05.jpg) [Video: the halftone maker, from dropped-in art to dots on four shirt colors](https://xgravity.co/assets/work/snapdtf/halftone.mp4) ![SnapDTF, image 8 of 11: the halftone maker on a phone, with the preview pinned above the controls](https://xgravity.co/assets/work/snapdtf/06.jpg) ![SnapDTF, image 9 of 11: small-run shirts and hoodies](https://xgravity.co/assets/work/snapdtf/07.jpg) ![SnapDTF, image 10 of 11: services: file cleanup, custom design and pressing](https://xgravity.co/assets/work/snapdtf/08.jpg) ![SnapDTF, image 11 of 11: Learn: short guides to preparing files for DTF](https://xgravity.co/assets/work/snapdtf/09.jpg) 1 / 11 Brand, ordering site, automatic file checking and an order dashboard for a direct-to-film transfer shop, built end to end. What we did Brand strategy, Identity, Web app, Payments, Operations tooling ## The problem Custom print shops lose hours every week to bad customer files: wrong sizes, missing transparency, low-resolution art. Each one means emails back and forth, reprints, and a customer who blames the shop. ## The idea One sheet size and one price, so there's nothing to configure, and a checker that reads every file in the customer's browser before they pay. Clear problems are blocked with a plain-English fix. Borderline files are flagged for a person to review, so nothing bad ever reaches the printer. ## The build A fast static site with server functions for uploads, Square checkout and order emails, a Postgres database for orders, and a simple dashboard to approve, reject and refund. Print files go straight from the customer's browser to cloud storage, so large files never slow the site down. A free halftone maker, with a free account to download, brings in new customers and teaches them to prepare art that prints cleanly. ## The brand A geometric SNAP mark in cyan, magenta, yellow and white, the inks of the trade. Each section of the site takes one letter's color, so customers always know where they are. [Next projectXPLOR](https://xgravity.co/work/xplor.html)